《英雄聯盟》玩梗「跳舞沒牙」沒標原作者惹炎上官方致歉：少了一些步驟

2024-01-13 22:02 遊戲角落／啄雞

《英雄聯盟》玩梗「跳舞沒牙」迷因玩到炎上？英國、愛爾蘭、北歐地區官方 X（舊稱推特）帳號日前發布新英雄「史矛德」版本的沒牙迷因，因為沒有標註原作者遭批評。

he's just a happy lil' guy 🐲 pic.twitter.com/miEXLvDUq3
— League of Legends // UK, IE & Nordics (@LoLUKN) January 11, 2024

跳舞沒牙（Dancing Toothless）出自動畫師 Cas van de Pol 於去年 12 月初創作的一支夢工廠系列動畫二創影片。片長約 12 分鐘的動畫作品裡，首個段落以詼諧的風格帶觀眾回顧《馴龍高手》。主角小嗝嗝（Hiccup）在其中一個環節彈了手指後，黑龍沒牙風騷跳起了魔性的舞蹈。

延伸閱讀：《馴龍高手》迷因「跳舞沒牙」爆紅原作者揭新變體跟著寶可夢bgm動次動

英國、愛爾蘭、北歐地區的《英雄聯盟》官方便是以 Cas van de Pol 二創版本的沒牙，套上史矛德的外皮，讓這隻同樣是龍屬性的角色開跳時下迷因舞。

史矛德外型的跳舞沒牙發布後，迷因原作者 Cas van de Pol 注意到自己的創意被《英雄聯盟》官方再創作，於是轉推影片表示該找誰請款，同時標註 Riot Games 的官方帳號，似乎是在宣示自己的著作權，也暗示官方沒有事先告知。

who do i invoice for this ? @riotgames https://t.co/2t172lF5vi
— Cas van de Pol (@kn0nker) January 11, 2024

網友看了 Cas van de Pol 的推文後，湧至英國、愛爾蘭、北歐地區的《英雄聯盟》官方留言區給予指教，甚至有人在社群註記（Community Note）補充說明迷因出處，並批評 LOL 在發布動畫之前，沒有徵求任何許可。

so you guys are just going to trace over a artist work and not credit them for it??? what a joke.
— SpookyP9 🏳️‍⚧️ (@alreadyademon35) January 12, 2024

Pay the original artist
— Henry 🇺🇸 (@MrDarthhenry) January 12, 2024

Not y’all tracing over the original artists shit and not giving ANY credit💀💀
— ✭ 𝐉 𝐎 𝐙 𝐈 𝐄 ✭🇵🇸 | Fox Vtuber/Artist!💚☁️ (@artzytoast_) January 12, 2024

YO WHERES THE CREDIT WHERE WAS THE PERMISSION?
— Patsu! ⭐ (@PatStaru) January 12, 2024

然而，部分的人認為這是迷因的範疇。除此之外，也有人點出 Cas van de Pol 的跳舞沒牙迷因不算原創，不只參考夢工廠的《馴龍高手》，沒牙的舞姿更是借鏡多年前一隻動次動的蜥蜴。

Not to be rude but isn't that the point of the meme?
— A IDIOT NAMED KADEN (@KadenDrawsStuff) January 12, 2024

not defending riot either but he kinda has prolly made money off of a dreamworks film character and an already present meme so he cant really ask for money
— Wilsepher (@MemedudeBoi) January 12, 2024

And he just copied this pic.twitter.com/Di74FvHMaq
— Cellxs🍊 (@nahuelini) January 12, 2024

對此，力挺 Cas van de Pol 的人覺得一般人玩梗還說得過去，但《英雄聯盟》這種大 IP 拿來用在社群行銷，這樣的行為一點也不酷。

When regular people do it for fun, thats cool. When big corporations copy a meme with a distinct creator to advertise their product, thats not cool.
— RJ Palmer (@arvalis) January 12, 2024

面對各方的聲浪，LOL 官方最終回覆 Cas van de Pol 的推文表達歉意，承認在製作影片到發布貼文的過程少了一些步驟，沒有讓 Cas van de Pol 參與到。願意彌補缺失，因此已寄送郵件尋求進一步的討論。

Hi Cas, we've missed a few steps by not including you in the process around the creation of this piece, and we apologize for it.

We'd like to make it right. We've dropped you an email to discuss.
— League of Legends // UK, IE & Nordics (@LoLUKN) January 12, 2024

就 LOL 的回應，網友不甚買單，對「少了一些步驟」這句話嗤之以鼻，並給予冷嘲熱諷。

Yeah skip straight to payment lads, it's the only right thing to do
— Theebz (@theTheebz) January 12, 2024

"Missed a few steps", my guys you stole art. You had no intention to talk to the creator until you were publicly called out.

Anyone who says "oh the artist used a DreamWorks character" or "they used someone else's dance animation" is entirely missing the point and coping hard.
— Kaya (@Kaya_Redcoure) January 12, 2024

"We've missed a few steps." pic.twitter.com/xpvjOIjLDh
— 💖💕ᑕᗩᖇᒪI💕💖 (@TheCarliCave) January 12, 2024

You didn't "miss a few steps," your marketing executives saw something trending and said "hey, that's ours now, get the art team to copy it and ride the trend." It's a lack of respect and ethics in your management. Do better.
— Charlie🟨⬜🟪⬛ (@AiutaSilva) January 12, 2024